For those who are interested in shopping cart software, Shopify may not be a new name. It is a well-known online selling platform that allows you to develop your online store from where you can promote, sell and ship your products. Its popularity is mainly due to its easy to use interface and low start-up cost. Many merchants have found it worthy while there are others who need certain developments. Even if you want to get Shopify subscription then it’s best to know its pros and cons so that you can strategize accordingly. Pros of Shopify This cloud based SaaS provides you access to an admin panel against a monthly fees. You can store data, add and get orders and...
Any business transaction done online comes under the periphery of eCommerce. Whether it’s selling goods to the final consumers or sale of airline tickets, everything is included under eCommerce. Among the different models the following can be broadly included. Different eCommerce business models Business to Business (B2B) When one business sells product to other business it is considered as B2B. A good example can be a stationary store who sells stationaries in bulk to other offices. As bulk business is done the question of discount arises. Business to consumer (B2C) It is considered as the most common form of business model where business sells to final consumers. When you buy laptop online or any medicine it is B2C. Normally you...
Anyone who runs a website understands the importance of Search Engine Optimization (SEO) for their website. This is also true for those who are using website as their ecommerce platform. Without proper SEO both search engine and users will not be able to understand the website, the result is that the website will not be anywhere in few days. Thus, in the ecommerce world SEO holds its own importance. What is SEO? As the name suggest Search engine Optimization is the key tool that optimizes the website for getting better ranking and hence getting more traffic. Business can make their websites visible with it and also you can start branding your business. When someone sues Google, Bing or Yahoo or...
Online business will be successful only when your visitors get a nice user experience while browsing your website. What you expect from your customer is that they will hit your ecommerce platform and buy from different products you offer. Do you know what your customers expect from your online site apart from good products? A website that is not slow. A slow loading website may be the only reason that your online store didn’t clicked! Thus, it is important to improve your loading speed. Necessity for better website loading speed A visitor may not know you but they will consider you a good brand if the loading speed of the website is good enough. Thus, it is necessary to optimize...
Choosing the right platform for a blog is the first step and one of the key aspects when making your entry in this field. If you are not a tech-savy person, or simply lack the time of coding a website from top to bottom, choosing a CMS ( content management system ) is the way to go. Popular CMS providers used for blogging are: Wordpress - probably the most used Wix Blogger Squarespace Shopify is known for hosting mainly online stores and most people link its name with the world of E-commerce and not blogging. This is normal since that is the purpose of the platform. But you can actually use Shopify for your blog even if you do not...
