Ideas — Search console RSS



Fixed | No global identifier provided eg. mpn, gtin, brand, isbn

A very common warning, especially for merchants, that Google can throw is the missing product identifier one. Google says that a product`s structured dat should contain one of gtin, mpn, isbn global identifier. What are global identifiers? Product identifiers are a series of numerical or alphanumerical digits - a barcode assigned to a product. They help to identify and recognize a specific product.Product Identifiers consist of a unique barcode to locate products online. Usually, they include Global Trade Item Numbers (GTINs), Manufacturer Part Numbers (MPNs) and brand names.   GTIN, or Global Trade Item Number is used to identify trade items worldwide. Significance of GTINs is about their global role. They help Google match products to catalog. That increases the chance of showing...

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How to fix data "data-vocabulary.org schema deprecated"

Google recently announced that they will stop supporting "data-vocabulary.org" for their rich snippets. They will focus and support only schema.org. Their statement said that seeing increased usage for schema.org markups they will focus on supporting only one structure for rich snippets. For most of the users that currently have snippets of code that used data-vocabulary.org, this will translate at first into a warning notification on your Search Console with a message looking like this: "data-vocabulary.org schema deprecated".  First of all let us understand what data-vocabulary.org or schema.org is. Or even what is structured data and how it helps us and where is it located. Structured data is a standardized format for providing information about a page and classifying the page content;...

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Errors in Google Search Console

There was a time when owning, designing and ranking a website was as easy as learning to ride a bike. You could do whatever you wanted, how you wanted and there were no best-practices or guidelines to follow. You could rank on the first page of Google by simply stuffing your footer with keywords written with transparent font, or you could run an online shop on a server running in your granny`s basement with no security whatsoever.  Times have changed since then and now everything should be done properly, as the consumer is the one that gives your website its power. If by any means you try to trick the system, you get penalised. In order to stay on the...

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